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Truck and diesel repair Google Ads cost per click

Across the US, a typical truck and diesel repair campaign on Google Ads pays about $3.80 a click. That ranks 107 of the 146 kinds of business measured here, where the one in the middle pays $5.40.

$3.80

Cost per click, US

360,000

Searches a month, US

$2.40 to $9.70

Google's top-of-page bids for the same searches

By state

A click costs the most in Colorado at $4.90, 2.2 times one in Maine at $2.20. The same searches cost more where more businesses bid on them and each customer is worth more. 7 states are left out, with fewer than 1,000 searches a month to price.

Where people search most

Truck and diesel repair Google Ads cost per click in the ten states with the most searches
StateCost per clickSearches a month
Texas$4.3041,000
California$3.5033,000
Illinois$3.6031,000
Florida$4.9019,000
Ohio$4.0013,000
Pennsylvania$3.7013,000
Georgia$4.4012,000
Arizona$4.6011,000
New York$3.0011,000
North Carolina$3.3011,000

Dearest and cheapest

Truck and diesel repair Google Ads cost per click, the dearest and cheapest states
StateCost per click
Colorado$4.90
Florida$4.90
Arizona$4.60
Tennessee$4.50
Georgia$4.40
Wyoming$2.40
Nebraska$2.40
South Dakota$2.40
New Mexico$2.30
Maine$2.20
Every state with enough searches (44)
Truck and diesel repair Google Ads cost per click by state, dearest first
StateCost per clickSearches a month
Colorado$4.906,400
Florida$4.9019,000
Arizona$4.6011,000
Tennessee$4.508,300
Georgia$4.4012,000
Maryland$4.403,700
Arkansas$4.304,100
Texas$4.3041,000
New Jersey$4.106,000
Ohio$4.0013,000
Connecticut$4.002,100
Michigan$3.807,800
Utah$3.806,000
Nevada$3.803,300
Oklahoma$3.704,700
Pennsylvania$3.7013,000
Illinois$3.6031,000
Minnesota$3.605,300
Oregon$3.605,400
Missouri$3.507,200
California$3.5033,000
Idaho$3.402,300
Indiana$3.407,700
Washington$3.407,100
Iowa$3.404,700
Mississippi$3.403,200
North Carolina$3.3011,000
Alabama$3.305,500
South Carolina$3.305,700
Kansas$3.204,000
Kentucky$3.204,600
Louisiana$3.105,400
Virginia$3.007,500
New York$3.0011,000
Massachusetts$2.904,300
West Virginia$2.801,600
Wisconsin$2.705,100
North Dakota$2.601,000
Montana$2.601,700
Wyoming$2.402,100
Nebraska$2.402,900
South Dakota$2.401,400
New Mexico$2.303,600
Maine$2.201,000

Against Google's own bids

Keyword Planner puts the top-of-page bids for these searches at $2.40 to $9.70: what advertisers bid to show above the results. A typical campaign pays $3.80, inside that range, because Google charges what it takes to beat the ad below and not the bid itself. Planning a budget on the top-of-page bid overstates what clicks will cost.

No published study measures this business on its own, so its price level is the median for its industry in LocaliQ's studies, moved a third of the way toward Google's prices scaled to what campaigns paid. Google's prices set how its services and the states compare.

Priced near truck and diesel repair

Where the figures come from

Google's own search counts and click prices for the year to August 2026 (Keyword Planner, through DataForSEO), scaled to what campaigns paid in LocaliQ's published studies, rounded to ten cents. They are medians: half of campaigns pay more. The full method is on the benchmark page, and the budget calculator runs on the same data for any ZIP code.

Written by Grant Epley. Last reviewed October 11, 2026. Search data to August 2026.