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Music lessons Google Ads cost per click

Across the US, a typical music lessons campaign on Google Ads pays about $3.80 a click. That ranks 109 of the 146 kinds of business measured here, where the one in the middle pays $5.40.

$3.80

Cost per click, US

740,000

Searches a month, US

$1.50 to $6.10

Google's top-of-page bids for the same searches

Work out your budget

By state

A click costs the most in District of Columbia at $5.00, 2.3 times one in South Dakota at $2.20. The same searches cost more where more businesses bid on them and each customer is worth more.

Where people search most

Music lessons Google Ads cost per click in the ten states with the most searches
StateCost per clickSearches a month
California$4.0096,000
Texas$3.9066,000
Florida$3.6052,000
New York$3.9045,000
Pennsylvania$4.0025,000
Illinois$4.0025,000
Colorado$4.3025,000
Georgia$3.9025,000
North Carolina$3.4024,000
Ohio$3.7023,000

Dearest and cheapest

Music lessons Google Ads cost per click, the dearest and cheapest states
StateCost per click
District of Columbia$5.00
Maryland$4.50
Colorado$4.30
Massachusetts$4.20
Minnesota$4.20
Alabama$2.50
Delaware$2.50
Vermont$2.50
Hawaii$2.20
South Dakota$2.20
Every state with enough searches (51)
Music lessons Google Ads cost per click by state, dearest first
StateCost per clickSearches a month
District of Columbia$5.002,200
Maryland$4.5014,000
Colorado$4.3025,000
Massachusetts$4.2015,000
Minnesota$4.2011,000
Utah$4.108,000
Illinois$4.0025,000
California$4.0096,000
New Jersey$4.0021,000
Pennsylvania$4.0025,000
Virginia$4.0018,000
Washington$4.0018,000
New Hampshire$3.902,900
Georgia$3.9025,000
Tennessee$3.9014,000
Texas$3.9066,000
New York$3.9045,000
Nevada$3.806,300
Arizona$3.7015,000
Ohio$3.7023,000
Indiana$3.6012,000
Florida$3.6052,000
Louisiana$3.506,800
South Carolina$3.5010,000
North Carolina$3.4024,000
Oregon$3.408,400
Rhode Island$3.402,200
Arkansas$3.404,600
Connecticut$3.408,000
Maine$3.402,500
Missouri$3.4012,000
New Mexico$3.403,100
Nebraska$3.203,300
Wyoming$3.101,500
Kentucky$3.107,300
Idaho$3.104,100
Michigan$3.1019,000
West Virginia$3.102,800
Iowa$3.005,200
Kansas$3.006,100
Wisconsin$3.009,600
Alaska$2.901,200
Oklahoma$2.906,500
Montana$2.801,800
Mississippi$2.604,300
North Dakota$2.601,500
Alabama$2.508,600
Delaware$2.502,400
Vermont$2.501,200
Hawaii$2.202,300
South Dakota$2.201,500

Against Google's own bids

Keyword Planner puts the top-of-page bids for these searches at $1.50 to $6.10: what advertisers bid to show above the results. A typical campaign pays $3.80, inside that range, because Google charges what it takes to beat the ad below and not the bid itself. Planning a budget on the top-of-page bid overstates what clicks will cost.

No published study measures this business on its own, so its price level is the median for its industry in LocaliQ's studies, moved a third of the way toward Google's prices scaled to what campaigns paid. Google's prices set how its services and the states compare.

Searches peak in August, at 41% above February, the slowest month. A budget sized for the slow months runs out sooner in the busy ones.

Priced near music lessons

Just above and below in the ranking

All 146 businesses, ranked

Where the figures come from

Google's own search counts and click prices for the year to August 2026 (Keyword Planner, through DataForSEO), scaled to what campaigns paid in LocaliQ's published studies, rounded to ten cents. They are medians: half of campaigns pay more. The full method is on the benchmark page, and the budget calculator runs on the same data for any ZIP code.

Written by Grant Epley. Last reviewed October 11, 2026. Search data to August 2026.