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RV and boat repair Google Ads cost per click

Across the US, a typical RV and boat repair campaign on Google Ads pays about $3.60 a click. That ranks 113 of the 146 kinds of business measured here, where the one in the middle pays $5.40.

$3.60

Cost per click, US

140,000

Searches a month, US

$1.60 to $7.10

Google's top-of-page bids for the same searches

By service

Clicks for boat repair cost the most at $3.90, 11% more than those for rv repair at $3.50. A campaign that takes every service pays somewhere between, set by which ones people search for most where it runs.

RV and boat repair Google Ads cost per click by service, US
ServiceCost per clickSearches a month
Boat repair$3.9060,000
RV repair$3.5085,000

By state

A click costs the most in Florida at $5.90, 2.9 times one in Kentucky at $2.00. The same searches cost more where more businesses bid on them and each customer is worth more. 15 states are left out, with fewer than 1,000 searches a month to price.

Where people search most

RV and boat repair Google Ads cost per click in the ten states with the most searches
StateCost per clickSearches a month
Texas$4.0018,000
Florida$5.9013,000
California$3.8013,000
North Carolina$3.207,500
Arizona$5.005,600
Washington$3.205,000
Michigan$2.904,800
Tennessee$3.004,600
Georgia$3.604,400
New York$2.404,000

Dearest and cheapest

RV and boat repair Google Ads cost per click, the dearest and cheapest states
StateCost per click
Florida$5.90
Arizona$5.00
South Carolina$4.30
Texas$4.00
Colorado$3.90
New Jersey$2.30
Illinois$2.20
Wisconsin$2.20
Mississippi$2.20
Kentucky$2.00
Every state with enough searches (36)
RV and boat repair Google Ads cost per click by state, dearest first
StateCost per clickSearches a month
Florida$5.9013,000
Arizona$5.005,600
South Carolina$4.303,000
Texas$4.0018,000
Colorado$3.903,200
California$3.8013,000
Nevada$3.701,500
Idaho$3.701,500
Georgia$3.604,400
Alabama$3.503,200
Utah$3.302,000
Oklahoma$3.302,300
Louisiana$3.302,900
Washington$3.205,000
North Carolina$3.207,500
Missouri$3.202,700
Tennessee$3.004,600
New Mexico$3.001,500
Minnesota$2.903,000
Michigan$2.904,800
Indiana$2.802,400
Maryland$2.801,600
Oregon$2.803,200
Virginia$2.702,700
Massachusetts$2.601,400
Kansas$2.601,400
Arkansas$2.601,800
Ohio$2.503,500
Iowa$2.501,500
Pennsylvania$2.403,000
New York$2.404,000
New Jersey$2.301,500
Illinois$2.203,400
Wisconsin$2.202,600
Mississippi$2.201,300
Kentucky$2.001,700

Against Google's own bids

Keyword Planner puts the top-of-page bids for these searches at $1.60 to $7.10: what advertisers bid to show above the results. A typical campaign pays $3.60, inside that range, because Google charges what it takes to beat the ad below and not the bid itself. Planning a budget on the top-of-page bid overstates what clicks will cost.

No published study measures this business on its own, so its price level is the median for its industry in LocaliQ's studies, moved a third of the way toward Google's prices scaled to what campaigns paid. Google's prices set how its services and the states compare.

Searches peak in July, at 186% above December, the slowest month. A budget sized for the slow months runs out sooner in the busy ones.

Priced near RV and boat repair

Where the figures come from

Google's own search counts and click prices for the year to August 2026 (Keyword Planner, through DataForSEO), scaled to what campaigns paid in LocaliQ's published studies, rounded to ten cents. They are medians: half of campaigns pay more. The full method is on the benchmark page, and the budget calculator runs on the same data for any ZIP code.

Written by Grant Epley. Last reviewed October 11, 2026. Search data to August 2026.