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Interior design Google Ads cost per click

Across the US, a typical interior design campaign on Google Ads pays about $6.20 a click. That ranks 63 of the 146 kinds of business measured here, where the one in the middle pays $5.40.

$6.20

Cost per click, US

200,000

Searches a month, US

$2.30 to $9.60

Google's top-of-page bids for the same searches

By service

Clicks for home staging cost the most at $7.00, 14% more than those for interior design at $6.10. A campaign that takes every service pays somewhere between, set by which ones people search for most where it runs.

Interior design Google Ads cost per click by service, US
ServiceCost per clickSearches a month
Home staging$7.0031,000
Interior design$6.10170,000

By state

A click costs the most in Colorado at $9.30, 2.3 times one in Arkansas at $4.10. The same searches cost more where more businesses bid on them and each customer is worth more. 16 states are left out, with fewer than 1,000 searches a month to price.

Where people search most

Interior design Google Ads cost per click in the ten states with the most searches
StateCost per clickSearches a month
California$7.1026,000
Texas$6.1017,000
Florida$6.5015,000
New York$6.1013,000
Illinois$6.007,500
Nevada$5.206,800
New Jersey$6.406,500
North Carolina$5.806,500
Ohio$5.106,400
Pennsylvania$5.506,300

Dearest and cheapest

Interior design Google Ads cost per click, the dearest and cheapest states
StateCost per click
Colorado$9.30
California$7.10
Washington$7.00
Arizona$6.90
Florida$6.50
Wisconsin$4.50
Tennessee$4.40
Michigan$4.30
Mississippi$4.20
Arkansas$4.10
Every state with enough searches (35)
Interior design Google Ads cost per click by state, dearest first
StateCost per clickSearches a month
Colorado$9.304,500
California$7.1026,000
Washington$7.004,700
Arizona$6.903,500
Florida$6.5015,000
New Jersey$6.406,500
Oregon$6.402,500
Virginia$6.204,500
Georgia$6.206,200
Texas$6.1017,000
New York$6.1013,000
Maryland$6.003,400
Illinois$6.007,500
Massachusetts$5.904,200
Utah$5.902,300
Iowa$5.901,600
North Carolina$5.806,500
South Carolina$5.702,700
Pennsylvania$5.506,300
Indiana$5.503,100
Oklahoma$5.301,500
Minnesota$5.303,200
Nevada$5.206,800
Ohio$5.106,400
Alabama$5.102,000
Connecticut$4.904,200
Kansas$4.902,700
Louisiana$4.801,600
Kentucky$4.701,500
Missouri$4.702,600
Wisconsin$4.502,700
Tennessee$4.403,300
Michigan$4.304,200
Mississippi$4.201,000
Arkansas$4.101,100

Against Google's own bids

Keyword Planner puts the top-of-page bids for these searches at $2.30 to $9.60: what advertisers bid to show above the results. A typical campaign pays $6.20, inside that range, because Google charges what it takes to beat the ad below and not the bid itself. Planning a budget on the top-of-page bid overstates what clicks will cost.

No published study measures this business on its own, so its price level is the median for its industry in LocaliQ's studies, moved a third of the way toward Google's prices scaled to what campaigns paid. Google's prices set how its services and the states compare.

Priced near interior design

Where the figures come from

Google's own search counts and click prices for the year to August 2026 (Keyword Planner, through DataForSEO), scaled to what campaigns paid in LocaliQ's published studies, rounded to ten cents. They are medians: half of campaigns pay more. The full method is on the benchmark page, and the budget calculator runs on the same data for any ZIP code.

Written by Grant Epley. Last reviewed October 11, 2026. Search data to August 2026.