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Dog boarding and daycare Google Ads cost per click

Across the US, a typical dog boarding and daycare campaign on Google Ads pays about $3.50 a click. That ranks 118 of the 146 kinds of business measured here, where the one in the middle pays $5.40.

$3.50

Cost per click, US

700,000

Searches a month, US

$1.80 to $7.70

Google's top-of-page bids for the same searches

Work out your budget

By state

A click costs the most in Texas at $4.80, 2.7 times one in South Dakota at $1.80. The same searches cost more where more businesses bid on them and each customer is worth more.

Where people search most

Dog boarding and daycare Google Ads cost per click in the ten states with the most searches
StateCost per clickSearches a month
Texas$4.8071,000
California$3.5061,000
Florida$4.6046,000
New York$2.7032,000
North Carolina$4.1028,000
Georgia$4.5026,000
Illinois$3.6024,000
Pennsylvania$2.6023,000
Ohio$2.9023,000
Washington$2.8019,000

Dearest and cheapest

Dog boarding and daycare Google Ads cost per click, the dearest and cheapest states
StateCost per click
Texas$4.80
Florida$4.60
Colorado$4.50
Georgia$4.50
Arizona$4.10
Nebraska$2.20
Montana$2.20
Vermont$2.20
Wyoming$1.90
South Dakota$1.80
Every state with enough searches (51)
Dog boarding and daycare Google Ads cost per click by state, dearest first
StateCost per clickSearches a month
Texas$4.8071,000
Florida$4.6046,000
Colorado$4.5018,000
Georgia$4.5026,000
Arizona$4.1014,000
North Carolina$4.1028,000
South Carolina$3.9012,000
Massachusetts$3.8012,000
District of Columbia$3.602,300
Tennessee$3.6017,000
Illinois$3.6024,000
California$3.5061,000
New Hampshire$3.503,300
Rhode Island$3.301,500
Maryland$3.3011,000
Nevada$3.205,800
Virginia$3.2019,000
Oregon$3.109,200
Alabama$3.0010,000
Connecticut$3.005,300
Utah$3.006,600
Minnesota$2.9013,000
Missouri$2.9012,000
Ohio$2.9023,000
Kansas$2.906,800
Michigan$2.9017,000
Delaware$2.901,900
Louisiana$2.807,400
New Jersey$2.8015,000
Washington$2.8019,000
Arkansas$2.705,400
Mississippi$2.704,600
Idaho$2.703,800
Indiana$2.7013,000
New York$2.7032,000
Alaska$2.601,200
Oklahoma$2.606,800
Pennsylvania$2.6023,000
Wisconsin$2.6012,000
Kentucky$2.607,500
Maine$2.603,000
Hawaii$2.402,200
Iowa$2.406,100
New Mexico$2.403,300
West Virginia$2.303,200
North Dakota$2.201,400
Nebraska$2.203,400
Montana$2.202,200
Vermont$2.201,300
Wyoming$1.901,300
South Dakota$1.801,600

Against Google's own bids

Keyword Planner puts the top-of-page bids for these searches at $1.80 to $7.70: what advertisers bid to show above the results. A typical campaign pays $3.50, inside that range, because Google charges what it takes to beat the ad below and not the bid itself. Planning a budget on the top-of-page bid overstates what clicks will cost.

No published study measures this business on its own, so its price level is the median for its industry in LocaliQ's studies, moved a third of the way toward Google's prices scaled to what campaigns paid. Google's prices set how its services and the states compare.

Searches peak in June, at 59% above December, the slowest month. A budget sized for the slow months runs out sooner in the busy ones.

Priced near dog boarding and daycare

Just above and below in the ranking

All 146 businesses, ranked

Where the figures come from

Google's own search counts and click prices for the year to August 2026 (Keyword Planner, through DataForSEO), scaled to what campaigns paid in LocaliQ's published studies, rounded to ten cents. They are medians: half of campaigns pay more. The full method is on the benchmark page, and the budget calculator runs on the same data for any ZIP code.

Written by Grant Epley. Last reviewed October 11, 2026. Search data to August 2026.