Skip to content
Adrythm

Limo and party bus Google Ads cost per click

Across the US, a typical limo and party bus campaign on Google Ads pays about $2.20 a click. That ranks 136 of the 146 kinds of business measured here, where the one in the middle pays $5.40.

$2.20

Cost per click, US

310,000

Searches a month, US

$1.40 to $5.50

Google's top-of-page bids for the same searches

By service

Clicks for limos and black cars cost the most at $2.30, 6% more than those for party buses and shuttles at $2.10. A campaign that takes every service pays somewhere between, set by which ones people search for most where it runs.

Limo and party bus Google Ads cost per click by service, US
ServiceCost per clickSearches a month
Limos and black cars$2.30170,000
Party buses and shuttles$2.10140,000

By state

A click costs the most in Colorado at $3.70, 3.2 times one in Mississippi at $1.20. The same searches cost more where more businesses bid on them and each customer is worth more. 12 states are left out, with fewer than 1,000 searches a month to price.

Where people search most

Limo and party bus Google Ads cost per click in the ten states with the most searches
StateCost per clickSearches a month
California$3.2041,000
New York$2.2024,000
Texas$2.1023,000
Florida$2.4021,000
Illinois$2.6014,000
Ohio$1.7013,000
New Jersey$2.4012,000
Pennsylvania$1.8011,000
Georgia$1.809,300
Michigan$1.808,900

Dearest and cheapest

Limo and party bus Google Ads cost per click, the dearest and cheapest states
StateCost per click
Colorado$3.70
District of Columbia$3.20
California$3.20
Illinois$2.60
Maryland$2.50
Nebraska$1.30
Alabama$1.30
Arkansas$1.20
Iowa$1.20
Mississippi$1.20
Every state with enough searches (39)
Limo and party bus Google Ads cost per click by state, dearest first
StateCost per clickSearches a month
Colorado$3.706,200
District of Columbia$3.201,400
California$3.2041,000
Illinois$2.6014,000
Maryland$2.505,900
Washington$2.505,200
Florida$2.4021,000
New Jersey$2.4012,000
Arizona$2.306,200
Virginia$2.306,900
New Hampshire$2.301,300
New York$2.2024,000
Texas$2.1023,000
Massachusetts$2.107,000
Rhode Island$2.001,300
Nevada$1.902,200
Utah$1.902,000
Tennessee$1.905,400
Oregon$1.802,300
Georgia$1.809,300
South Carolina$1.803,100
Pennsylvania$1.8011,000
Connecticut$1.803,500
Michigan$1.808,900
Kansas$1.803,200
Ohio$1.7013,000
Wisconsin$1.704,000
North Carolina$1.708,100
Indiana$1.506,800
Missouri$1.504,000
Minnesota$1.505,000
Oklahoma$1.402,000
Louisiana$1.403,500
Kentucky$1.402,300
Nebraska$1.301,300
Alabama$1.303,000
Arkansas$1.201,300
Iowa$1.202,600
Mississippi$1.201,900

Against Google's own bids

Keyword Planner puts the top-of-page bids for these searches at $1.40 to $5.50: what advertisers bid to show above the results. A typical campaign pays $2.20, inside that range, because Google charges what it takes to beat the ad below and not the bid itself. Planning a budget on the top-of-page bid overstates what clicks will cost.

No published study measures this business on its own, so its price level is the median for its industry in LocaliQ's studies, moved a third of the way toward Google's prices scaled to what campaigns paid. Google's prices set how its services and the states compare.

Searches peak in April, at 45% above December, the slowest month. A budget sized for the slow months runs out sooner in the busy ones.

Priced near limo and party bus

Where the figures come from

Google's own search counts and click prices for the year to August 2026 (Keyword Planner, through DataForSEO), scaled to what campaigns paid in LocaliQ's published studies, rounded to ten cents. They are medians: half of campaigns pay more. The full method is on the benchmark page, and the budget calculator runs on the same data for any ZIP code.

Written by Grant Epley. Last reviewed October 11, 2026. Search data to August 2026.