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DJ and live music Google Ads cost per click

Across the US, a typical DJ and live music campaign on Google Ads pays about $1.60 a click. That ranks 141 of the 146 kinds of business measured here, where the one in the middle pays $5.40.

$1.60

Cost per click, US

260,000

Searches a month, US

$1.00 to $4.60

Google's top-of-page bids for the same searches

Work out your budget

By service

Clicks for djs cost the most at $1.70, 69% more than those for live bands and musicians at $1.00. A campaign that takes every service pays somewhere between, set by which ones people search for most where it runs.

DJ and live music Google Ads cost per click by service, US
ServiceCost per clickSearches a month
DJs$1.70210,000
Live bands and musicians$1.0051,000

By state

A click costs the most in Utah at $2.00, 2.9 times one in Mississippi at $0.70. The same searches cost more where more businesses bid on them and each customer is worth more. 11 states are left out, with fewer than 1,000 searches a month to price.

Where people search most

DJ and live music Google Ads cost per click in the ten states with the most searches
StateCost per clickSearches a month
California$1.7038,000
Texas$1.5024,000
New York$1.6022,000
Florida$1.9018,000
Pennsylvania$1.5011,000
Illinois$1.6011,000
Ohio$1.308,900
New Jersey$2.008,700
Georgia$1.808,600
North Carolina$1.408,600

Dearest and cheapest

DJ and live music Google Ads cost per click, the dearest and cheapest states
StateCost per click
Utah$2.00
New Jersey$2.00
Florida$1.90
District of Columbia$1.90
Connecticut$1.80
Arkansas$0.80
Alabama$0.80
West Virginia$0.80
Louisiana$0.70
Mississippi$0.70
Every state with enough searches (40)
DJ and live music Google Ads cost per click by state, dearest first
StateCost per clickSearches a month
Utah$2.002,200
New Jersey$2.008,700
Florida$1.9018,000
District of Columbia$1.901,000
Connecticut$1.803,100
Michigan$1.807,200
Georgia$1.808,600
Arizona$1.804,600
Massachusetts$1.705,800
California$1.7038,000
Colorado$1.605,300
Nebraska$1.601,500
South Carolina$1.603,600
Illinois$1.6011,000
Maryland$1.604,600
New York$1.6022,000
Tennessee$1.604,900
Pennsylvania$1.5011,000
Texas$1.5024,000
Virginia$1.506,100
Minnesota$1.503,500
Wisconsin$1.404,300
North Carolina$1.408,600
Indiana$1.405,400
Ohio$1.308,900
Oregon$1.302,900
Iowa$1.302,000
New Mexico$1.201,200
Washington$1.205,900
Kentucky$1.103,000
Oklahoma$1.002,500
Kansas$0.902,000
Missouri$0.904,300
Nevada$0.902,400
Idaho$0.801,100
Arkansas$0.801,700
Alabama$0.803,500
West Virginia$0.801,300
Louisiana$0.704,600
Mississippi$0.701,600

Against Google's own bids

Keyword Planner puts the top-of-page bids for these searches at $1.00 to $4.60: what advertisers bid to show above the results. A typical campaign pays $1.60, inside that range, because Google charges what it takes to beat the ad below and not the bid itself. Planning a budget on the top-of-page bid overstates what clicks will cost.

No published study measures this business on its own, so its price level is the median for its industry in LocaliQ's studies, moved a third of the way toward Google's prices scaled to what campaigns paid. Google's prices set how its services and the states compare.

Priced near DJ and live music

All 146 businesses, ranked

Where the figures come from

Google's own search counts and click prices for the year to August 2026 (Keyword Planner, through DataForSEO), scaled to what campaigns paid in LocaliQ's published studies, rounded to ten cents. They are medians: half of campaigns pay more. The full method is on the benchmark page, and the budget calculator runs on the same data for any ZIP code.

Written by Grant Epley. Last reviewed October 11, 2026. Search data to August 2026.